Muri (alc. free)

Muri is redefining non-alcoholic drinking with depth, elegance, and serious gastronomic intent. Founded in Copenhagen by Murray Paterson — formerly of Empirical Spirits — and Joachim Gullichsen, who worked in the fermentation lab at Noma, Muri brings a fine-dining mindset to fermentation. Their blends are crafted using techniques like wild fermentation, maceration, and barrel aging, resulting in layered, expressive drinks that feel closer to natural wine than to soda. Muri is for people who want to drink less, but still drink well — with flavor, intention, and style.